Join us for a discussion on the evolution of retail media networks pioneered by industry giants like Amazon and Walmart. What's on the horizon is the intriguing concept of Commerce Media, poised to be a game-changer. If done right, the scale and scope of programmatic will superpower the attribution and targeting capabilities of retailer media networks.
Yet, success depends on the finer points. To truly usher in the "Third Wave of Digital Advertising," we must establish industry standards, foster leadership, develop metrics, share best practices, and more.
*Due to overwhelming interest, this event is now at full capacity. Any new RSVPs will be added to our waitlist and notified via email when a spot becomes available.
Schedule
5:00pm _________ Welcome & Introductions
5:15pm _________ Content | The Future of Commerce Media
6:00pm _________ Happy Hour*
7:00pm _________ Closing